Brand Identity

YakLife

A complete brand identity build — naming groundwork, visual system, and usage guidelines.

yaklife-brand.jpg
1
complete identity system
12
brand assets delivered
0
design inconsistencies
Challenge

YakLife needed a brand identity with no existing visual language to build from — just a name and a vision.

Approach

Developed a full visual identity: colour system, typography, logo lockups, and a usage guide so the brand stays consistent as it grows.

Outcome

A cohesive identity system ready to apply across web, social, and print from day one.

Next project

Red Bull × FittGROUP